Building Your Own Website Versus Hiring Someone

Girl frustrated at her computer

Here’s the deal: I love learning. I try to learn something new everyday. I try to engage with people who want to learn and I surround myself with supportive people who love to learn as well.

That said, website builders (like Wix or Squarespace) do not teach you something new. Instead, they reprogram you to devalue learning and let you take the easy road over learning a process or new way of approaching your business.

Hiring someone may not look like a learning process at first, but let me break it down for you.

How is hiring someone going to help me learn anything?

Hiring a web developer (preface: good web developer) will expose you to new avenues of learning.

For example, suppose you want an ecommerce website, so immediately you think of doing it yourself to save you money. But, the offerings at Shopify end up putting you in the red with all of their fees. You end up not making money on the website you made yourself. So, you go an hire a web developer who teaches you that you could have simplified your shop and calls to action on your site. You set up Google Analytics Events (something you never heard of before) and track users of your site to see where they land and what they buy. You’re using WordPress now with WooCommerce and not paying a monthly fee to Shopify.

Here’s another example. Suppose you want a site that looks great on all devices. You hear that Squarespace is hot right now (if John Malkovich is doing it, I can do it too) so you put down the 26 dollars that it costs to start Squarespace business plan. Everything is going great, until (oops) you try to customize the look on a iPad and you can’t do it. So, you search for a good web developer who can customize Squarespace (a little CSS goes a long way) who teaches you about Media Queries and BAM! you’re site looks great on all devices. Until you’re not happy with the look and feel and want to change all of it. Welp, sorry, Squarespace’s look and feel are pretty much set in stone. So, you go back to your web developer and hire them to build a great looking informational site that looks great on all devices. You learned a valuable lesson: Drag and drop is more like “Drag and Nope.”

Second verse, same as the first

These examples are all hypothetical, but if I have learned anything from over 6 years of web development, it’s that nothing replaces human interaction. So, sit down with someone and go over your goals. If you’re like me, you want to talk to someone instead of filling out a form.

If you’re interested in learning more about my services, please feel free to click around and call me. I’d love to talk about your goals and, in the process, both of us can learn a little something about the world.


Categorized in: Business

About the author

Scott Stewart is a freelance WordPress developer. He has developed websites for small businesses, writers, artists, and corporations. He utilizes the flexibility of WordPress to craft beautiful and elegant websites. He hails from a small town in Oregon, but now lives in San Diego, CA. He is available for hire.